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Building an economy of thriving Black woman owned businesses

Black Woman Owned is a media company curating business news , and original content, while providing digital visibility and engagement solutions for small businesses. Our mission is to give Black woman owned businesses visibility through social and digital media to help increase their annual revenue.

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Vaila Shoes

Vaila Shoes

Vaila Shoes is a modern dress shoe brand for women with extended shoe...

Amplifying Black Woman Owned Businesses

We know Black women are all over social and digital media to find and support brands they love, and that is our lane. So, here we are. We provide advertising for businesses looking to reach consumers who care about BOW businesses, create marketing campaigns for BOW businesses and other companies looking to share their product, program, or service with our audience as well as provide business advisory for Black-owned businesses in need of social media audits, marketing strategy and general marketing advice.  

Black women over-index for using social media, including finding out about products and services (12% higher), receiving exclusive offers, coupons and discounts (12% higher), and showing support for their favorite companies or brands (25% higher). Black women ages 18–34 and 35–49 are especially likely to utilize social networking sites for these consumer engagement activities. – Nielsen Diversity Intelligence Series, African-American Women: Our science, Her magic Report 2017

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Higher in using social media to find out about products and services

%

higher in using social media to receivE exclusive offers, coupons & discounts

%

higher in using social media to support their favorite companies or brands

About

The Founder

 A. Walton Smith is the Founder and CEO of Black Woman Owned. She considers herself a personal hype woman for Black women and especially for budding and fortified business owners. As a wife, mother, former full-time employee and entrepreneur, she understands how difficult it can be to create a business from scratch. Not to mention playing every role and have to market the product or services. BWO not only serves as a thriving space to find Black Woman Owned business news but a thriving company specializing in original content while providing digital visibility and engagement solutions for small businesses. Blackwomanowned.co is just the beginning.
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